Brand presentation with a visual impact from afar

POS promotion for Bischofszell Nahrungsmittel AG

The promotion and tasting stands of Bischofszell AG are absolute eye-catchers: two-metre high ice tea and farm chip packs attract the gaze of the customer in the shopping centre from afar. Combined with attractive offers, they promote sales and encourage tasting. The wheel of fortune and the specially designed Plinko competition provide a lot of interactive fun for young and old.

Experiencing the production process on an emotional level

Farm chips are natural and regionally produced using mainly Swiss ingredients. A product like those on the farmer’s market – this is the message for the customer, who can experience the production process on an emotional level at the stand.

Flexible in use

A display integrated in the ice tea pack shows a film about the natural, fresh and sustainable production. Intriguing doors reveal the secret of the ice tea and give access to interesting information about the cultivation of the raw materials. The modular stand can be used flexibly depending on the available floor space and form. The individual elements can be easily positioned with a hand pallet truck and are easy to handle from a logistics perspective..

Frontwork gave shape to the predefined concept and implemented the project from the initial layout to the execution. The customer could always rely on the same contact person in the overall process.